Patient Engagement

A roundtable discussion among industry executives has identified access, efficiency and administrative burden as pressing issues.

Insurers are promising faster access for patients and more transparent workflows for providers.

Dr. Sarah Hoffe, interim chair of GI oncology at Moffitt Cancer Center, says she saw it change a 68-year old cancer patient's life when the claustrophobic MRI procedure was simulated.

Increasingly, payers are using AI and data analytics for member interactions and for provider networks based on outcomes and cost.

Digital infrastructure protects data and the center is there for the community during a time of fear, anxiety and uncertainty over funding freezes and sustainability, says Gabriel Garcia-Lopez of the Los Angeles LGBT Center.

Today it's conversational AI and in five years Mercy's Tracy Breece expects technology to be a seamless part of the workflow so that nurses can use skills to empower the patient and family.

The features are being made available in a phased rollout through myCigna's member portal. 

Digital tools are seen as a way to address scheduling barriers, especially for millennial and Gen Z patients.

The WiTT Group, which stands for "We're in This Together," offers an online registry to help cancer patients with the SDOH needs that delay treatment, says founder and cancer patient Rahul Mahadevan.

The pricing relationship is entirely between GoodRx and the pharmacy, with no involvement from a PBM.